Powerful ad campaign from Greenpeace – Confirm Humanity

Greenpeace

Greenpeace

Confirm Humanity. I’m not a robot. If you are not, donate at Greenpeace

This campaign tries to confront people with their inner sense of compassion for others living beings, by questioning their humanity with the well-known image of a “captcha.” Greenpeace wants to make sure that people understand the serious situation that our planet is experiencing and make them react to the animal suffering caused by all of us.

Print advertisement created by DDB, Mexico for Greenpeace, within the category: Public Interest, NGO.

Find out more about this campaign here.

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