National Geographic Advert – Destination Wild

Destination Wild

Destination Wild

National Geographic Destination Wild – Combining both predators and their prey into a single canvas using negative space to express the predatorial and vulnerable glory. The posters feature animals and visual tricks, such as the outline of an unsuspecting bunny rabbit between the legs of a bird of prey, and a giant squid using its tentacles to form part of the outline of a sperm whale.

Print advertisement created by Rocket Yard, Estonia for National Geographic, within the category: Public Interest, NGO.

Giant Squid VS Sperm Whale

Snakes VS Rat & Bird

Polar Bear VS Seal

Eagle VS Rabbit

 

Find out more about this campaign.