Coca-Cola Ads Make You Look Closer

Coca-Cola Ads

Brilliantly Art-Directed Coca-Cola Ads Make You Look Closer To See What Their Bubbles Are Made Of

“In this campaign from Coca-Cola Middle East, agency Memac Ogilvy Dubai came up with a series of print and outdoor ads that show Coke cups, glasses, and bottles filled with crowds of people that look like they’re at a concert. The photography, art direction, and post production makes them look like bubbles.

The idea was to equate the feeling of drinking a Coke to the feeling of being at a sold out concert, cheering alongside a stadium of fans. Coca-Cola’s global tagline “Taste the Feeling” appears in small letters in each ad. Check out the campaign below.”

 

 

 

Find out more about this campaign here

Source: digitalsynopsis.com